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Wise words Brian. I’ve also noticed that people and businesses in this industry (and probably others) mistake money as leverage. If there’s one thing I’ve learned, most of my problems couldn’t be solved by money. When I had access to money and used it liberally, it often caused more problems in the long run.

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Leverages is such an important topic and rarely really really talked about well. As a rather old school blogger, I have to ask how am I going to compete with a creator that takes YouTube and TikTok somewhat seriously?

I've noticed a few newsletter creators who have managed to get grants and practically have amplified VC support. This enables them to grow maybe 10 times faster than others who do not have these resources. This access to brand accelerators I think will become more common.

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