The Rebooting

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The Rebooting
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The Rebooting

The mechanics of building sustainable media businesses

By Brian Morrissey · Launched 2 years ago
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The Dotdash playbookNeil Vogel's mantra: Best content, fastest sites, fewest ads
Jun 28
8
1
Cannes rulesTreat Cannes seriously, just don't take it literally
Jun 23
20
3
PersonalizationThe "person" bit is too often missing
31 min ago
3
Slow newsTortoise Media is betting on less is more
Jun 21
14

Most popular

The rich niche
13
2
Brevity
9
2
The media business has a bigger Ozy problem
30
6
Product
20
2
End of an era of ad targeting
10
Rethinking paywalls
14
1
See all popular
NewCommunity
Humanistic mediaAlgorithms reward conformity; humans are different by default.
Jun 16
15
1
The Barstool playbookDeirdre Lester sees Outsider as a brand celebrating "the American lifestyle"
Jun 14
7
Why events still matterConvening people remains a good test of a brand
Jun 9
7
2
Time’s Web3 betKeith Grossman is content to wait out the crypto winter
Jun 7
6
2
Jobs to be doneProducts need to be focused on solving particular problems
Jun 2
11
Morning Brew's creator focusCEO Austin Rief sees opportunity to build new brands around personalities
May 31
5
Volatility and vulnerabilityEconomic downturns affect everyone, but some more than others
May 26
5
The pivot to privacyPermutive's Joe Root sees digital advertising becoming less adversarial
May 24
11
See all

Most popular

The rich niche
13
2
Brevity
9
2
The media business has a bigger Ozy problem
30
6
Product
20
2
End of an era of ad targeting
10
Rethinking paywalls
14
1
See all popular
The Rebooting

The Rebooting

The mechanics of building sustainable media businesses
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The Rebooting

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